ORA the brand
Graphic design, UI/UX, photography, film
Through creative director Andre Vaseghi at E/Studio I helped rebrand ORA, a multi-functional clothing project that transformed garments as a response to fast fashion. Our work included a complete visual overhaul — new website, brand guidelines, fashion photography, and a film on founder Elana Wallach. I helped shape a cohesive and interesting brand identity that reflected ORA’s commitment to sustainability and ethical practices.
